Do you know that our skin absorbs a lot of chemicals, dragging them into our system?
Yes, our skin is a perfect outermost protection from environmental pollution. It's sweat and oil (sebaceous) glands, originated in the skin's deeper layer - dermis - release sweat and sebum (oily substance) which create skin's natural barrier. 
Image is courtesy of "Fundamentals of Anatomy and Physiology" F.H.Martini,et al.
In order to overcome the skin’s excellent barrier function, formulation scientists often employ skin penetration enhancers (SPEs) in topical and transdermal formulations. The effects of these compounds on skin health are still not well understood at the molecular level. "Influence of skin penetration enhancers on skin barrier function and skin protease activity" ( Diar Mohammed at al., 2014)
The common mistake is the application of the makeup on the skin which just has been cleansed and exfoliated. You have just removed your skin's natural protective barrier! Then the skin is starting to absorb the moisture (and chemicals) from your makeup, practically ruining it.
It will take just only a few minutes! Before applying any type of makeup first start with face and neck exercises using FacExer (you can apply your favourite moisturizer while exercising.) Exercises will restore and adjust the work of your skin glands, mix their secretions and apply them evenly on the skin to create a natural protective layer.
FacExer is working as a little iron, evenly rolling in moisturizer to the tiniest folds of your skin, straightening them up. Also FacExer is working as a gentle lymph drainage enhancer, reducing face puffiness. Exercises with FacExer reduce tissue swelling; work as decongestant, gently massaging your skin; restore and adjust the work of your skin glands.
Perfect result: your skin will be evenly and well hydrated and a natural protective barrier will be created to prevent further absorbing of the moisture from the makeup.
You can use FacExer as a massage tool. Multiple benefits of exercising with FacExer include increased flow of oxygen towards your skin, detox and lymph drainage.